An illustrator who is famous in the field of illustration and has been recognized by some of the popular bodies in the illustration fraternity can be called an award winning illustrator. There are many competitions held by many organizations like the SCBWI and many other associations which gives the illustrators a chance to show their work and the best of them are awarded with appreciations. It is not the only criteria to make an illustrator a good illustrator, if he/she has received an award. But if someone has been able to bag a couple of awards, then it definitely means that the illustrator has an understanding of the theme around which the illustration needs to be created. Moreover, the award also indicates the level of acceptance among the readers (kids or other audience). There are many types of awards, many of them are recognized where as many others are just held as a competition in which many illustrators participate and their work is judged.
While selecting an illustrator, an award winning illustrator may be one of the criteria but along with that also follows a higher fee and very selective approach of such illustrators. Your story may not be liked by the illustrator because he/she may not feel that her style will add any value to your kind of story. In fact as an Author, one must understand if a particular illustrator’s style will suit the story or not. Only a popular illustrator may not be a guarantee for success of a children book or other story books. Every children book illustrator cannot do all the styles and there are categories in which an illustrator may be excellent and the same illustrator may struggle to do justice for stories of different kind. You may want to contact a famous illustrator if you write the kind of stories which have been done by the illustrator and done with considerable success in the market. The things which make a book successful are more than just illustrations and story, the marketing makes a lot of difference and is of key importance.
While you start to finalize the illustrator, you must also know the kind of budget that the illustrator will bring with him/her. Any famous illustrator will definitely bring a lot of experience but also some cost will be involved. In case your budget for the book allows you to hire a famous illustrator, you can do so and if the budget does not allow you to hire a famous or an award winning illustrator, then you may try doing some changes to your marketing budget or other expenses related to the publishing of the book. If you feel that, there is nothing which can be done, then just drop the idea of an expensive illustrator, go for an illustrator who is experienced and who can understand your script and is a published illustrator. These illustrators can make a world of difference and there are very high chances that choosing a right illustrator may prove the best decision as there are no compromises made in terms of marketing budget or any other important function, important for book publishing.
There are websites like the www.blueberryillustrations.com, www.childbookillustrations.com , where you can find many illustration styles and the illustrators are very easy to work with. In case of any queries, do feel free to contact me shekhar.8384@gmail.com. Till then, wish you all the very best in finding the right illustrator.
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Children Book Illustration 